With the first-ever BLUDFEST approaching quickly, YungBlud visited the festival site in Milton Keynes to get a real sense of what the day would look like. To mark the occasion, and to fuel the growing excitement for the festival, KB surprised him with one of our mega cube trailers, wrapped in the BLUDFEST livery and parked where the main stage will be positioned in just over two weeks’ time.
YUNGBLUD HOSTS HIS VERY OWN FESTIVAL
YungBlud announced his own festival named BludFest, a creative play on his name, earlier this year. The idea is a direct response to Yungblud’s growing discontent that the current price of live music event tickets places them out of the reach of most music fans. Setting BludFest tickets at £49.50 – a staggeringly low price compared to the average music festival costs in recent years – the artist says, “All I’ve heard for the past 2 or 3 years is, ‘tickets are this much, and that’s the way it is.’ But why?”.
In addition to low ticket prices, BludFest has partnered with Tickets For Good to provide free tickets for people with low incomes. Tickets For Good recognises the importance of live events to society and culture, and strives to make them accessible by providing free and discounted tickets to NHS and charity workers.
BludFest is not only offering affordable festival tickets, but also creating a safe space for connection as well as fun. The festival will feature a ‘make a friend tent’ to encourage festival goers, particularly those attending alone, to meet new people. “I want people to be able to come here and be able to walk up to someone who they’ve never met and strike up a friendship.” There will also be a fairground, a ‘chill-out area,’ and its own pub! “Now is the time for adventure,’ Yungblud says, ‘depth, and community.”
Painting Milton Keynes Bowl PINK
After weeks of secret planning with his management team, KB surprised Yungblud with a liveried Megacube trailer during his site visit to the Milton Keynes Bowl; the location for his first festival, BludFest, which will take place on the 11th of August.
On the day of the site visit, the truck was parked where the festival’s main stage will be assembled. This venue has played host to many notable performances, including David Bowie in 1983 and The Prodigy in 2010. When asked about his decision to choose it as the location for BludFest, Yungblud says, “It’s (Milton Keynes Bowl) probably the venue, apart from Wembley stadium in the country, that has the most iconic moments that have happened in British music history.”
YungBlud’s festival aims to disrupt the business of live music, but in a positive way; by competing on the prices of tickets, creating a unique festival experience for his fans which is all about love, and by recognising and celebrating what has become an unbreakable community of lovers of art and music.
Photos by KB Event